CREATOR & VIDEO CAMPAIGNS · SINGAPORE
Give the right creators a clear brief.
Build product-led content around your audience, with coordinated creator selection, briefs, approvals and a clear path to purchase.

What the service adds
01


A campaign needs more than a booking
We coordinate creator sourcing, outreach, briefing, sample logistics, schedules and content approvals. The aim is a consistent product story with clear delivery responsibilities.
02


A brief creators can use
Translate the product story into audience questions, demonstration points, approved claims, format requirements and a useful next action. Agree content usage and approvals as part of the campaign scope.
03


Follow-through after the post
Keep track of agreed deliverables and review available campaign results. For affiliate work, confirm partner responsibilities, commission arrangements and the reporting basis before launch.

Product-led demonstrations need a clear brief and coordinated delivery.

You need more than a list of influencers.
Creator fit, product understanding and well-managed approvals shape the work. Plan the content and usage rights early, then keep the campaign moving with clear ownership.

What we can help with

Find the fit
Define the audience, content approach and creator-selection criteria.

Brief & coordinate
Align product training, deliverables, approval stages and production timing.

Connect to commerce
Plan shopping links or a relevant enquiry journey and review agreed campaign measures.

What we’ll need from your team
- A clear campaign objective and target audience
- Product samples and an approval contact
- Agreed content usage rights and deliverables
- Transparent creator, production and media budgets

Is affiliate management provided by Le Defi?
Where a specialist delivery partner is involved, the proposal sets out the provider, scope and division of responsibilities.

Can we approve creators and content?
The approval process, deliverables and turnaround requirements are agreed before production.

Tell us what you want to grow.
Share your brand, shop or website link, and your main challenge. We’ll discuss fit, scope and a sensible next action.
Le Defi Pte. Ltd.
Registered office: 29 Lorong 29 Geylang, #03-01, Singapore 388078
UEN: 202340707K
